Babylist

Babylist is an online service that enables expectant parents to create custom baby registries by selecting items from any store or website. The service also provides a universal registry button that can be added to any browser, allowing parents to add items from any site to their registry. Additionally, Babylist offers a mobile app for both iOS and Android users, making it even easier to manage registries on-the-go. The company's mission is to simplify the process of preparing for a new baby and to help eliminate waste by encouraging parents to select products that they will actually use and enjoy.